{"id":18146,"date":"2024-01-10T10:44:07","date_gmt":"2024-01-10T08:44:07","guid":{"rendered":"https:\/\/www.laviefoods.com\/?post_type=actualites&#038;p=18146"},"modified":"2024-01-10T10:45:56","modified_gmt":"2024-01-10T08:45:56","slug":"our-crowdfunding-campaign","status":"publish","type":"actualites","link":"https:\/\/www.laviefoods.com\/en\/news\/our-crowdfunding-campaign\/","title":{"rendered":"We raised the steaks and recruited 2738 amazing piggies in the process!"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-17756\" src=\"https:\/\/www.laviefoods.com\/wp-content\/uploads\/2023\/09\/LV_Crowdfunding_Landing-Page-Banner-03-500x278.jpg\" alt=\"\" width=\"500\" height=\"278\" \/><\/p>\n<p><strong>Once Upon a Time in the Land of Plant-Based Dreams&#8230;<\/strong><\/p>\n<p>On a sunny September day (specifically the 8th), <a href=\"https:\/\/www.laviefoods.com\/en\/\">La Vie\u2122<\/a> embarked on a whimsical adventure on <a href=\"https:\/\/www.crowdcube.com\/early-access\/lavie?country=GB\">Crowdcube<\/a>. From September 7th to 28th, this wasn&#8217;t just any crowdfunding campaign; it was a revolution wrapped in a tortilla of hope and ambition. Co-founders Nicolas Schweitzer and Vincent Poulichet, sporting their superhero capes, aimed to raise a cool \u20ac1 million. Why? To make La Vie\u2122 the biggest, baddest pork-less pork brand on planet Earth, while keeping all the flies safe and sound. And guess what? They didn&#8217;t just meet their goal; they doubled it, raising a whopping \u20ac2,048,410 with the support of a staggering 2738 investors! \ud83d\udc3d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-17758\" src=\"https:\/\/www.laviefoods.com\/wp-content\/uploads\/2023\/09\/LV_Crowdfunding_Landing-Page-Banner-04-500x278.jpg\" alt=\"\" width=\"500\" height=\"278\" \/><\/p>\n<p><strong>A Tale of Porkless Wonders and Rapid Ascension<\/strong><\/p>\n<p>In the land of La Vie\u2122, indulgence and sustainability danced hand in hand. Their mission? To turn the world of meat on its head, one plant-based slice at a time. Picture this: a product so popular, every 12 seconds someone somewhere whispered, &#8220;I need my La Vie\u2122 fix.&#8221; That&#8217;s 2.5 million whispers in 18 months! Amidst a jungle of competitors, La Vie\u2122 emerged as the king of the plant-based jungle, showcasing a jaw-dropping 379% growth. The cherry on top? Saving 90,000 pigs and slashing 2 million tonnes of CO2. Talk about a green footprint!<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-17760\" src=\"https:\/\/www.laviefoods.com\/wp-content\/uploads\/2023\/09\/LV_Crowdfunding_Landing-Page-Banner-05-500x278.jpg\" alt=\"\" width=\"500\" height=\"278\" \/><\/p>\n<p><strong>Conquering Europe, One Bacon Strip at a Time<\/strong><\/p>\n<p>La Vie\u2122&#8217;s bacon didn&#8217;t just sizzle; it roared across thirteen European countries, growing by a whopping 144% in the UK. From corner shops to giant retailers like Waitrose and Sainsbury&#8217;s, La Vie\u2122 was everywhere. And let&#8217;s not forget the 3,000+ restaurants where La Vie\u2122 was the guest of honor, including the likes of Burger King. Who knew plants could party so hard? \ud83c\udf31<\/p>\n<p><strong>The Secret Sauce: Technology + Cheeky Branding<\/strong><\/p>\n<p>What&#8217;s the secret behind La Vie\u2122&#8217;s magnetic pull? A dollop of groundbreaking tech and a sprinkle of brand sassiness. After three brainy years, the founders concocted a patented tech that mimicked pork without the oink. The result? A product that&#8217;s kind to your body, the planet, and our piggy friends. And the brand&#8217;s personality? As quirky as a three-legged cat wearing sunglasses. La Vie\u2122 didn&#8217;t just capture tastebuds; it captivated hearts, especially among the cool, eco-conscious Gen Z crowd.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-17754\" src=\"https:\/\/www.laviefoods.com\/wp-content\/uploads\/2023\/09\/LV_Crowdfunding_Landing-Page-Banner-02-500x278.jpg\" alt=\"\" width=\"500\" height=\"278\" \/><\/p>\n<p><strong>Where Money Meets Mission<\/strong><\/p>\n<p>This crowdfunding gig was more than just collecting cash; it was about rallying a community for a greener tomorrow. La Vie\u2122 didn&#8217;t just attract Joe and Jane Public; big names like Nathalie Portman and top execs had already join the piggy-free party!<\/p>\n<p>In the end, La Vie\u2122&#8217;s crowdfunding tale wasn&#8217;t just successful; it was a plant-based saga for the ages. As they marched forward, La Vie\u2122 proved that you could have your (plant-based) bacon and eat it too, all while saving the world, one pig at a time. \ud83c\udf08\ud83d\udc95<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Conquering Europe, One Bacon Strip at a Time<\/p>\n","protected":false},"author":10,"featured_media":17760,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","tags":[],"class_list":["post-18146","actualites","type-actualites","status-publish","has-post-thumbnail","hentry","actualites_cat-events-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Toute l&#039;actualit\u00e9 des produits vegan La Vie\u2122 Foods<\/title>\n<meta name=\"description\" content=\"Ici on parle lardons et bacon vegan mais pas que : Environnement, sant\u00e9 et bien-\u00eatre animal ! 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